The aquisitions of JNA and SPAR are in line with Inwidos’ strategy to seek growth both organically and through acquisitions. They are also motivated by the ambition to be represented in the growing market of windows and doors on the Internet - an area where Inwido today has limited presence.
”We have seen that certain groups of consumers not only want to get the product information online, but also increasingly want the ability to purchase directly online. The acquisitions of JNA and SPAR gives us an option for this target group,” says Håkan Jeppsson, President and CEO of Inwido.
JNA Vinduer & Døre was founded in 1990 for the production and sale of windows in Denmark. In 2006 the group was expanded with SPAR Vinduer which was established as a cheaper alternative for Danish Internet customers. This concept has since been launched in Norway.
”JNA and SPAR have a good grasp of the Danish market. They have managed to take shares in a price sensitive and highly competitive market and will become an exciting part of Inwido,” says Mads Storgaard Mehlsen, MD of Inwido Denmark and the one who will have direct responsibility for the aquired companies.
JNA and SPAR will after the acquisition be an independent business unit within Inwido Denmark. The acquisitions are awaiting final approval from the Danish Competition Authorities.